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You may have heard of an internet sensation called Twitter.  The concept of this site is simple:  update people on what you’re currently doing in one hundred forty characters or less.  You can follow people, people can follow you, you can quote what other people are saying and you can answer to what other people are saying.  Twitter essentially makes a quick paced interactive and massive community with similar interests.  So what?When you join a club or sport, you typically join because you share an interest in that area.  Likewise, you follow people on Twitter because you share a common interest.  Since there’s no limit as to how many followers you can have, you can be in contact with thousands of people with one simple update.  It gets better though.  Imagine thousands of followers in your target market because having a large number of people following you is meaningless if there is no common interest.  If you have thousands of people following you because they have an interest in network marketing, then you have struck gold.How do you leverage Twitter to make a massive following in your target market though?  How can you have thousands of followers without eating all the hours of your day?  The key is automation.  I have prepared a list of free Twitter marketing tools to aid you in building a massive following.  The three tools I will be talking about are:-Twitter Karma-Tweetree-Tweet LaterTwitter Karma is a tool that helps you maintain a balance between people you are following and people following you.  Twitter Karma allows you to sort users in different categories primarily users that you are following but they aren’t following back, and users that are following you but you aren’t following them back.  Essentially, you just check all and either click bulk follow or bulk unfollow.  Make sure to wait about ten minutes between each submission.  That’s it.  You have a excellent ratio for your following/followers.The next tool is called Tweetree.  The main thing you want to use Tweetree for is for the Retweet (RT) button and managing conversations with other users.  Remember, retweeting is simply quoting another user, and usually requires you to type everything out.   With Tweetree, there is a button when you go your mouse over a tweet and an RT button appears.  Simply click that button and hit send.  Now there is no more typing for retweets.  The second function is managing conversations.  Sometimes other users respond to your tweet, but you don’t check until later.  The time gap can lead to confusion as to what the response was referring to.  Tweetree puts a user’s response indented under your tweet so you can continue a conversation and not worry about forgetting what it was all about.Lastly, Tweet Later is for auto-pilot use.   The main benefits of using this service is to have an automated welcome message and auto follow/unfollow actions.  To edit these settings follow these steps:1.    Log in to Tweet Later2.    Click Accounts3.    Click List Accounts4.    Click EditFrom here you can edit all automation methods you want to carry out.  Make sure to check the auto welcome box and type in your welcome message.  A word of advice for typing out your welcome message:  Do not post your affiliate link.  There are many Twitter users posting affiliate links in their welcome messages and it makes interaction very impersonal.  Instead, type a friendly message thanking them for following you and link them to a place of value.  Now when I say place of value I mean a blog, Youtube channel, articles page or Facebook.  All of these are acceptable places to lead new followers to, because it builds a personal connection and not the dreaded sales pitch.If you want to rotate welcome messages, there is a link right above the text box that shows you how to do that.  You may want to rotate people going to your Facebook, blog or articles, so that’s a fantastic way to send traffic everywhere.  Next you want to check automatically follow people and check automatically unfollow people.  These two options help keep your following and follower ratio in check.That’s it.  These three free Twitter marketing tools will help you build a massive and target following to leverage your online business.  But, automated software can only do so much.  You need to interact with other users through answer messages and retweets.  Just like any business, developing relationships with people is the only way to rapidly grow your business.  By interacting with other users and applying these tools, your following will grow your Twitter following in no time.