I have a quick question to question you… “Are you sick and tired of hearing about RSS(Real Simple Syndication) and how it can take your online business to New levels with VERY small effort on your part?”
If you answered ‘YES’ to the question above then stop reading this article Right Now!
If you answered ‘NO’ then your going to like what I’m about to reveal to you about RSS and WHY its being consider the newest player in the VIRAL marketing game.
But previous to I do I reckon its vital you know the mechanics of each(RSS and VIRAL marketing) and what there role is so there’s no confusion.
RSS by definition — RSS stands for ‘Real Simple syndication or Rich Site Summary’ and is used to syndicate news or information and is usually associated with Blogs because blogs use an RSS feed to distribute their content.
Next…
VIRAL Marketing by definition — is any form of advertising and/or marketing techniques that “spread” like a virus without you having to do anything.
Now that you have an thought what the two mean and the roles they each play it’s now time to tie it all together.
I have a further quick question…(As you can see I like to question questions.) “What do all website owners and portal sites need on a 24/7 basis to keep their visitors/readers coming back day after day?
If you answered ‘Content’ then give yourself a pat on the back because your unquestionably Right!
And what do RSS feeds contain that update on a 24/7 basis?
CONTENT! Whether its News related or Articles.
And where do website owners and portal webmasters go to find these much needed RSS feeds?
You guessed it… ‘RSS Directories’ where hopefully You submitted your RSS feed(s) to.
The fantastic thing about ‘RSS Directories’ is they are all categorized making it simple for whomever is looking.
And if your RSS feed catches their eye, guess what? They’ll add your feed to there website where You’ll gain all that FREE exposure at their expense.
Now, just imagine if 100 or 1000 website owners picked up your RSS feed.
Your traffic to your website would start to Explode effortlessly without you lifting a finger.
And the cool thing is all you had to do was set it up once.
The more ‘Feature’ RSS feeds you have out there the more opportunities you have of getting picked up by webmasters.
Do you see Now how RSS is being considered VIRAL? And this all happens while your sleeping.
It gets better So hold on.
Do you publish your own Content/Articles?
If you do you are also in for a real treat because guess what other directories are early to incorporate RSS into their directories?
That’s right, ‘Article Directories’.
By submitting your articles to the TOP ‘Article Directories’ the same effect will happen as I outlined with ‘RSS Directories’.
Remember this, people come online primarily for Information that will help solve a particular problem they are dealing with.
Websites contain ‘Information’.
Website owners need Fresh ‘Information’ on a 24/7 basis to feed their readers needs.
RSS feeds deliver content, whether its News related or Articles, on a 24/7 basis or whatever frequency the website owner chooses.
How can you take advantage of this Right Now if you haven’t by now?
Simply set up a Blog at Blogger.com — http://www.blogger.com — and start posting to it on a Daily basis with your Articles, Product Reviews or News related postings related to your target audience.
Then go submit your Blogs RSS feed to all the top ‘RSS Directories’.
Here’s a link to a list of Top RSS Directories that you can submit your feed(s) to.
Go to: http://www.masternewmedia.org/rss/top55/
Once you’ve done that you’ll want to Ping your Blog to get the Search Engines to come stay and start indexing your Blogs pages.
You can do this by using this Free service called Ping-O-Matic.
Go to: http://pingomatic.com/
Well there you have it in a nutshell.
I hope you see the right Power of RSS and more importantly… “WHY Its Being Considered The Newest Player In The VIRAL Marketing Game”.
The only thing left for you to do is… Take Action!
Posts Tagged ‘RSS…’
RSS… And The 10 MOST Powerful Reasons WHY You Should Be Using It
Tuesday, January 19th, 2010RSS(Real Simple Syndication or Rich Site Summary) is usually becoming a VERY powerful marketing tool on the NET and for Internet marketers around the world, the question is…
… “Are you using RSS to syndicate your content?”
When I first stumbled across RSS syndication while surfing the net, it piqued my curiosity to the point where I couldn’t help myself, but, to look into this new form of site promotion further.
What I found out about this new technology will unquestionably exchange the way you keep in touch with your subscribers and/or readers, in many ways, for years to come.
Just to keep up with the times I recently built a webpage for my website specifically to promote my RSS feed in order to take on new subscribers, and… most vital of all, to place this new technology to the test.
Here’s what my webpage looks like if you choose to build your own dedicated webpage for your RSS feed. I highly recommend you do, but, that’s just me.
If you do choose to build one, make sure you give your subscribers and/or readers options.
http://www.internetwondersezine.com/rss_feed.html
Now, for those of you who aren’t reasonably up to speed on what RSS is, here’s a quick definition for you:
RSS is an acronym for “Really Simple Syndication” or “Rich Site Summary”, and the XML extension is the format used for distributing your news headlines via the Web, which is known as Syndication.
Syndication is where the TRUE power of RSS is unleashed, getting your message across the web in an Instant to your subscribers and/or readers.
That’s the basics of RSS(Real Simple Syndication).
Now, for the rest of this article I want to focus on the “10 MOST Powerful Reasons WHY You Should Be Using It”.
So, with that said, let’s go to reason #1.
Reason #1. RSS Streamlines communication.
RSS streamlines communication between the publishers and readers making it simpler for the subscriber to receive your content.
Reason #2. Readers can Opt-In to feeds.
RSS gives the subscriber the ability to Opt-In to the feeds they are interested in and the ability to Opt-Out if they wish through there RSS reader just like an auto-responder.
Reason #3. You don’t have to maintain an RSS feed.
This is a fantastic time saver for the busy peddler because RSS is a fantastic communication supplement that doesn’t burden the publisher with having to maintain a “List” or having to follow strict privacy rules.
Reason #4. You have the ability to Syndicate your content.
This is where the TRUE power of RSS comes into play because RSS gives you the ability to Syndicate your content to your subscribers and website owners in an INSTANT giving your content the exposure it deserves.
Reason #5. Broadcasts your Sales and Specials.
RSS gives you the ability to broadcast your Sales message and Specials to a wider audience in less time it would take to set-up an email broadcast.
Reason #6. No filters to worry about.
This is the next best feature to RSS feeds because you don’t have to worry about your message being passed through some email filter.
By using RSS, your message gets delivered to 100% of your subscribers.
This is a very powerful feature.
Reason #7. No more “Spam” complaints.
This is yet a further fantastic benefit to RSS because you never have to worry about “Spam” complaints or “Privacy Policies” again because they have to add your feed to there reader, not the other way around with email.
Reason #8. You get INSTANT credibility.
By publishing your own RSS feed your establishing yourself as an expert in the eyes of your readers as a name who knows his/her industry which will build “Trust”.
Reason #9. Multiple ways to read your feed.
RSS is very versatile because it allows you to view the feed in many different media platforms.
Some examples are, Browser Based readers, Software Based readers, and the ability to view feeds on different operating systems like windows and mac.
Reason #10. Free and Simple site promotion.
I like to save the best for last because RSS is a fantastic way to get free traffic to your website without the need of spending cash on advertising.
This benefit alone will save you hundreds, if not, thousands in advertising expenses a year in expenditure to make known your online business.
Well… are those enough reasons for you to get started with RSS?
I certainly hope so because they sure get me excited everytime I read through them.
Just imagine for a minute your same message you worked so hard on that you were going to send via email getting to 100% of your subscribers INSTANTLY — On-Demand — via your own RSS feed without ever having to worry about email filters.
Your response rates would Dual, if not, Triple, meaning MORE $$Profits$$ in your sack with less work.
Internet technology at its Best.
As I mentioned early in my article, the best way to take advantage of RSS… Early TODAY! … is to set-up your own dedicated RSS webpage on your website.
If you don’t have time to set-up your own webpage I recommend you set-up an account with Blogger.com — http://www.blogger.com — and then head over to FeedBurner.com — http://www.feedburner.com/fb/a/home — and set-up an account there.
FeedBurner.com will auto-generate you a RSS subscription page with whatever RSS feed URL you choose.
Well… there you have it, “RSS… And The 10 MOST Powerful Reasons WHY You Should Be Using It” and more.
In close, publishers using RSS as a communication vehicle for their business are able to make keyword-rich, themed content, establishing Trust, Credibility, and ongoing communication with current and prospective subscribers and/or customers without the worry of email filters getting in the way and GUARANTEE’s 100% delivery.