We all know about social media sites and how they can help you to develop your small business. The hottest in the crowd is Twitter. This site has started playing around since 2006 and have gained immense popularity due to its microblogging and mobile blogging services. You can publish text messages with up to 140 characters instantly. Thus, there is no need to write a 400 words blog post or articles to let people know about your business. You can simply write a byline and share your business updates and announcements, links, opinion through Twitter. In fact, it is beyond networking and answering your client’s queries. Be it a heavy engineering firm or building and construction company, a proper tweet can earn you a number of followers.
You can start tweeting as soon as you have open an account. But before posting any comments, links, or business information, remember that in such social media platforms you are your brand. It is you through whom your followers will come to know about your business. Sharing content that are offensive or irrelevant will not only hamper your image but also ruin your company’s image. Like any other social networking sites, your post quality plays a fantastic role on Twitter.
It is also advisable to share some personal information on Twitter. Most of the people go through similar experiences in life and people out there are always interested to know what the other did in a similar situation. It is also right about entrepreneurs. Other business owners too like to study about the various struggles that you have gone through as an entrepreneur. This makes you more likable as they can easily relate with you. So start wiring about your own experiences too.
In addition, get in-touch with new people on Twitter with similar interests. Look for relevant topics that you can tweet about. Also retweet information that you found fascinating in your own network. When you retweet one’s post, chances are high that hsmall businesse/ she will also do the same for you. This will help you both to earn a small extra exposure.
Now that you know what to tweet, the question arises why should do it? There are several social media sites that provide similar services. Then why Twitter? Well, the answer is quite simple. Though you can use other social networking sites to post your business information, Twitter has outsmarted them with its metrics and tracking features.
It is very simple to track your data on Twitter. Apart from tracking your total numbers of followers, you can also track the number of times your follower’s post were shared as well as their number of answers. In addition, Twitter enables you to track certain complex calculations like the Twitter Quality Score. With this feature you can determine whether or not a particular account is worth following. You can even track your total number of sales as well as the number of times your account is mentioned on Twitter. The feature called “URL shortener” helps you to track whenever your content appears on the site.
Posts Tagged ‘Tweet’
Tweet To Grow Your Small Business
Sunday, March 7th, 2010Tweet Adder Bonus
Saturday, March 6th, 2010Looking to add a bunch of followers to your twitter account without being stuck to the computer chair all day? That is what I was looking for when I was searching for a tool. I used Hummingbird, Hummingbird2, tweetlater, SocialToo, and a couple more that aren’t even worth mentioning.TweetAdder really help me take my twitter accounts to the next level and place them on autopilot. You have to keep in mind though that twitter is really putting the hurt on people that are not following the twitter rules, so you want a program that will help you follow the rules and also change as the twitter rules change.I wanted to have something that was on a server somewhere in TweetAdder is on my desktop. This is one of my concerns we have started with TweetAdder but I found a bit of that is really better because I can choose myself what is running in one is not running.The two areas that Tweet Adder could improve are interface and performance. The interface is reasonably clear but just looks a small dated and in need of a “2.0? revamp, whilst on underpowered PCs the interface often freezes while it’s undertaking its tasks (although it generally comes back to life if you just leave it be). The software is updated frequently though, so hopefully performance and interface enhancements will be forthcoming in a future release, and these minor downsides certainly don’t really impact on use of the application.I’m not one of those guys that will try to spam Twitter, or try to get thousands of new followers in just a few days. I delight in quality, and I try my best to keep my Twitter experience a excellent one. I’m not testing Twitter, in order to see how I can exploit the system before I get suspended.The reason I am using Tweet Adder, and the reason I am so incredibly satisfied with this software, is because it’s really simple to find targeted followers. I do it, by first finding targeted people to follow, and when I find the right people to follow, usually, they follow me back.A particularly useful feature is the ability to commit a mass unfollow. A mass unfollow? Why would anyone be so unsociable you question? Well it all goes back to those ratios. If you can limit the number of people you follow who don’t follow you back, you’ll be maximizing your growth potential.Speaking of Windows, you don’t have to be running on Microsoft’s flagship OS to use Tweet Adder. The software runs perfectly on a Mac and you can download either version for free. It’s possible to setup a demo to try the software for yourself. But, the demo version is limited to just one profile and a maximum of 200 follows. You’ll soon be upgrading to the full package, but, when you notice just how much simpler life becomes with this Twitter Marketing tool at your disposal.
Why Should You Tweet Your Blogs?
Friday, March 5th, 2010Many people use blogs as a way of expressing their views, opinions and sometimes frustrations. It not only works like an online diary, it is also interactive. This means that you can communicate with your readers, share your knowledge and in some instance, help people with their problems.
Twitter has become a well loved social media and it is an brilliant extension for your blogs. One of the problems most bloggers face is making a consistent traffic to their blogs. This is especially crucial for people with new blogs. They need people to visit and read their blog posts. Traffic to blogs is even more vital for people who want to earn an income from their blogs.
Twitter as a micro blogging platform helps you keep in touch with your readers. Using 140 characters, you can quickly inform your followers about your latest blog posting. This could also make a chain effect; people following your followers could become interested in your tweets.
When you tweet your blog, you make a more positive impression with your followers. People are interested to know more about what you are tweeting and would certainly click on the link to read your blog. It shows your followers that you are committed and consistent with your beliefs and the niche product you are promoting.
One of the major users of twitter is newscasters. It is common to hear of them asking their viewers to visit their tweets for more information on what they are reporting and very often, these tweets are linked to their blog post.
Tweeting For Business – Tweet Music To Your Ears
Wednesday, March 3rd, 2010Many large companies started using Twitter to reach their customers. Today, many small business have adopted the practice, allowing them level the playng field.
It is simple to use, free, and it is brand, spanking new, so finding creative ways to use it in a marketing strategy is a wide-open field that may really yield some tidy profits. Some very small businesses do not even have a web page, so for them having a Twitter account is quite a lot cheaper than building and maintaining a web page. Marketing through Twitter is organic in nature.
Since it is simply a 140 character post, or tweet, even the most overworked small business owner can find the time to work in a few tweets a day. Tweeting is a fantastic way to build a following, or network, and it is a fantastic way to stay in touch with your customers. For small businesses it is as vital to retain customers as it is to get new ones, so having an open dialog with your customers is key to keeping them pleased.
One of the draws to Twitter is that it adds a personal edge to marketing. Many people say that Twitter “makes” the business. From coffee carts to custom bakeries, Twitter has connected prospects with businesses in a synergistic union many times.
Each success tale is another illustration of how direct marketing can really grow a business. Twitter is the 21st century’s ‘word of mouth’ advertising. Twitter reaches everyone, allowing you to develop a new customer base while keeping your current customers pleased.
Keep Track of Customers While Tweeting for Business
Since Twitter is a micro blogging tool, it is a fantastic mechanism for vendors and suppliers to use to stay in touch. It also lets small businesses connect to each other to build a supportive community that is not limited by geography. For example, a leisure activity store in Texas may connect with a leisure activity store in Wisconsin and be able to share thoughts that improves their customer service, or they may even split orders from vendors to help keep costs down. Small businesses can easily reach other businesses, prospects, vendors, and customers through Twitter.
Most small businesses do not have the time or the resources to administer and tabulate market surveys. They simply take too much time and money; but, a grass roots survey on Twitter helps small businesses to hear what chatter is going on about them. You can solicit feedback, and you can respond to the comments both excellent and terrible. Keeping your ear to the ground to anticipate what your customers want next has never been simpler if you are using Twitter.
Twitter allows you to keep tabs on your competition also. Twitter lets small businesses track their competitors and it lets you see what competitors are doing that is right and what they are doing that is incorrect. You can look for tweets that even mention them to get a sense of what people are saying about them. So Twitter is not only a valuable communication tool, but it is also a fantastic way to keep your eye on the competition.
By using Twitter to build a presence in cyber space, you can make an unstoppable small business force. Twitter gives your business a unique voice. Tweets should have some form of personality to them, humanizing your business. Information can come quickly on Twitter, so you need to focus on a ‘right here, right now’ mentality.
Twitter can add a new twist to your marketing campaign at no cost to you. So the next time that you are wishing that you had a larger client base, simply try tweeting for business. It is quick; it is simple, and mostly it is effective.
Twitter And Business: Tweet Your Way To The Top
Sunday, February 14th, 2010If social media is a 21st century phenomena, and a web 2.0 craze; then Twitter is a microcosm of that craze. It seems everybody wants to be followed nowadays.
For some businesses, still trying to get to grips with Social media and Web 2.0, Twitter has them scratching their heads and some are even quite worried of it; “what if no one wants to follow me, won’t that do more harm than excellent?”
The answer is no; if no one is following you, no one will know, will they?
If you don’t know the answer to that question, then clearly you haven’t yet embraced the phenomenon that is Twitter.
One business that has always been quick to embrace new technology, and has fallen in like with Twitter is Homesgofast. The overseas property portal is not only “on Twitter”, but they have even found its applications in building the business.
Nick Marr, director of Marr International, the group behind the portal, said:
“We absolutely like Twitter! It is really excellent for us, and for any business that produces engaging articles and content on a regular basis. Twitter allows you to share your content with the world, and if it is excellent content, your gang of followers will quickly grow.
“At first we thought it was just a way of building traffic to the site, brand image and additional back-links for SEO. But as our following grows, we are being approached by businesses wanting to advertise and/or affiliate with us — through Twitter!”
Nick said their “Tweets” had become particularly well loved with property marketers in Jamaica. “We are in the process of forming a working relationship with the proprietor of propertyadsja.com, who contacted us after seeing our following grow on Twitter,” Nick clarified, adding: “we will continue to exploit this new medium, and are particularly keen to follow, and be followed by those involved in the Jamaican property market.”
Homesgofast’s following on Twitter is growing by the day, click here to become part of the craze.
You can’t Tweet “goodnight” on a first date…Why how you say goodnight is even more important than how you say hello on a first date
Saturday, February 13th, 2010As Facebook and Twitter infiltrate our social interactions, some things remain the same. Take going out on a date. You can make your date arrangements by tweeting or texting, but some things you still need to do unplugged. That includes coming up with a goodnight routine or plot about successfully ending the huge first date. And if you want a second one, how well you end the first date can play a huge part.
Paul A. Falzone, CEO of The Right One and Together Dating–one of the world’s largest brick-and-mortar dating services with more than 60 offices nationwide—has paired hundreds of clients during his quarter of a century in business. So what does this like authority reckon about saying goodnight?
“You want to go into the date thinking things will go well. So it’s absolutely not premature to at least imagine how you would like the date to end. That said, you don’t want how you say goodnight to turn into goodbye and that does take setting some boundaries for how far things will go,” said Falzone.
For starters, Falzone recommends:
? Meet at the location of your date – eliminating the home pickup and dropoff does reduce the likelihood of an overly affectionate goodnight. That can be a excellent and terrible thing. But if the date went well, not a dealbreaker.
? Goodnight kiss; handshake, high five? – See how the date goes and use your best instincts and judgment. There’s nothing incorrect if the evening gets a small amorous, that’s the thought. But going into the date with any expectations, even a peck on the cheek, is a mistake.
? Should I question for a second date? – The night’s gone well and you’re wondering “should I strike while the iron is hot and see if he/she wants to get together again”. Don’t. Avoid making plans as you’re saying goodnight. If it went well, do make plans to reconnect by phone, text or e-mail.
? Want to come up for a cup of coffee? – Again, use your judgment. Is coffee coffee or does it mean something else? If it’s really coffee and you’d like to continue the date and conversation, there are more than few coffee shops out there. Keep this date public. If it’s meant to be, there will be plenty of times for “coffee” at his or her place.
? Walk your date to their door or vehicle – Just a common courtesy and doesn’t mean anything more than you want them to get home safely. Don’t mistake walking them to the door to mean any more than that.
? And if it went terribly – You went out on the date and nothing. That happens. Just leave it at that. It’s a date, not a breakup and there’s really no need to make any declarations that you don’t want to go out again right there. One of the beauties of the technology we have is that if you don’t want to go out with somebody again, there are ways—e-mail, texting, and voice mail—to do it without a face-to-face confrontation.
“Having a goodnight routine is really about judging how the evening went, assessing where you want things to go—or not go—and really using your best judgment. And if all those things are helping, take it slow. As said earlier, if it’s meant to be, a succinct goodnight is not a dealbreaker,” said Falzone.
Can You Tweet Your Way to a Home Sale?
Friday, February 12th, 2010Twitter, the massive micro-blogging platform (140 characters, that’s all you get) could be your key to jumping in Google rankings and consequently getting more leads. This social networking site has been derided as merely a vehicle for teens and tweens to let their friends know what they’re doing every nine seconds, but has gained quite a following in all demographics. The most notable is the President, Barack Obama, whose Twitter page has over 800,000 followers and ranks second only to the actual Twitter site in a search for “Twitter” on Google.One of the keys that Twitter has given people who use its services is SEO optimized titles that have had an immediate effect on rankings for the individual or group represented on the page. The simple reorganization of the Twitter page title from “Twitter / anytownrealestate” to “Anytown Real Estate (anytownrealestate) on Twitter” is making a HUGE difference in how the page is ranked in Google.The wonderful thing about Twitter is that the 140 character limit releases one from the obligation to write a “real” blog post. One can dash off an “is waiting for the start of the Open House at 123 Anyroad, Anytown. Come visit!” (your name is automatically appended to each post). in a few seconds on a BlackBerry. Twitter helps keep your presence in your clients’ and contacts’ lives by inserting your name into their daily life when they read their Twitter page.One of the keys is to be fascinating. It’s not enough to talk about or post links to homes you’re representing. Try to make your Tweet fascinating in a general sense. “…is representing this home (link). It is a classic Victorian “gingerbread” house, so named for the lavish ornamentation…” is better than “is representing this home (link)” Make people interested in the house for some reason. You don’t have to always do this when posting a link, but at least intersperse fascinating facts and news about your area.Area events are fantastic ways of getting your name out there. “Are you plotting on coming to the (Area) community meeting? It’s at The Meeting Center: 123 Anyroad, Room 1 @ 7:30PM.” shows that you’re aware of events in your community and can also be followed by people wanting to keep up to date about area events. If you’re a go-to person for community information, people are more likely to reckon of you when they need someone to “go to” for a real estate transaction. (It also helps if you’re at the community meeting!)These terms are not only excellent for getting people’s attention; they are also excellent Google attention-getters. If you’re constantly talking about “Area homes”, Google is more likely to rank you higher for that. If you have relevant content that people are looking for, the more Google like you’re gonna get! Keep adding pictures and information and be fascinating! You will get more attention from people who are not real estate minded, but that only serves to drive up your popularity in general.Twitter, like so many other social networking tools, is one weapon in an arsenal. It can materially help your online presence and keep people’s attention once you’ve got it. Being that it’s so simple to use and doesn’t require a lot of writing, it can be fantastic for the real estate professional who doesn’t have a lot of time to compose blog posts and articles.
To Twitter Or Not To Twitter-Is It Sweet To Tweet?
Thursday, February 11th, 2010Lastminute.com founder Brent Hoberman described it as “a fascinating zeitgeist tool. It’s an brilliant way of understanding trends, seeing what people are talking about and what’s firing their imaginations. It also feeds into our celebrity culture; the nosiness that makes us human. There is always someone out there having a better time than you and you want a bit of it. “Brent is not alone; Barack Obama has been at it for ages…Right now it is the place to be, it’s got the PR and the momentum but it does not have the revenue model at present and it’s purely venture capital funded.To the uninitiated, messages are known as tweets and people who read your messages are called followers. Then there is the particular Twitter culture and mode of behaviour: sociability is enhanced by retweeting messages you find illuminating by rebroadcasting them to your followers. Among hardcore users, gratuitous self-promotion is frowned upon.Twitter has stumbled upon a formula that a whole generation of internet start ups has been searching for: a way for people to connect with friends, express themselves and find information that stands a chance of one day becoming as well loved as other mass online trends such as blogging and social networking.Three years ancient, the Silicon Valley company only has 29 employees whilst the basic service will remain free, business users as on Linked In may be charged for extra functions. Meanwhile there is a viral network effect which is giving it fantastic growth. The Twitter phenomenon has much to do with the fundamental simplicity of the thought. Operating at a juncture of blogging, texting and social networking, the service defies simple categorisation. “Because it is undergoing such rapid evolution, it’s hard to slap a mark on it” says Peter Fenton a partner at Benchmark Capital, who has joined Twitter’s board.Businesses have been keen to tap into a rapidly growing network like Twitter. The fact that users can choose which messages they want to receive could open the way to a new “opt-in” marketing says Bob Pearson of Dell. The computer maker for instance , issues a stream of tweets about new discounts on its products.In summary Twitter’s six secrets of online success: * Immediacy: Real-time flow of comments and adaptability to mobile handsets makes it more immediate than blogging. * Brevity: Limiting messages to 140 characters makes it simpler to produce and simpler to digest. * ‘Pull’ not ‘push’: The ability of users to choose whose tweets they follow makes it less random than email. * Searchability: Messages can be searched, making the content more accessible than the comments on a social network. * Mixing the public and the personal: A user’s personal contacts are on an equal footing with public figures. * ‘Retweeting’: By copying and retransmitting messages, users can turn the network into a giant echo chamber. * This past week Twitter has been in the news several times: * Life or death – A snowboarder was found dead but Twitter had been used in the search and kept searchers up-to-date.Twitter has been used very effectively to raise money for Comic Relief, after the Twestival and the current hitchhike of Twitchhiker, the TwitterTitters have compiled new book of comedy all this raising well deserved funds for Comic Relief.On the commercial side-a US based IT company has developed a network of sensors that measure the amount of moisture in the soil and compares it to the optimum moisture level. This data is sent to a local network. The data is then turned into a text or Twitter message, to tell you when you need to water your plants. So how cool it is that your plants can now Twitter you to tell you they are thirsty!Give it a go….Find out which UK and US politicians use Twitter the most: www.ft.com/twitteringclassesand some well known Twitterersâ?¦.Will Carling Russell BrandDemi MooreChris MoylesBritney SpearsLance ArmstrongJohn CleeseSnoop DoggNoel EdmondsBill GatesRichard BransonJamie OliverToby YoungBoris JohnsonOver to you, can interim management professionals afford not to join the Twittering classes?Inspiration for this blog from the FT, The Observer, Computing and Metro, thank you.To read the original post, go to Clive’s blog
Tweet and Tweeps
Wednesday, February 10th, 2010If you are looking for means to know the need of your customers as well as keep up marketing for potential customers, Twitter is going to be a huge help. This type of networking communication has been taken up similarly by companies and individuals in recent months and for many excellent reasons.
Twitter is a program that allows you to make very small, public posts. Postings are limited to 140 characters so that it can be easily sent to a number of different locations all at once. When you ““tweet””, it will appear on Twitter website, on small message services, IM sites or even on third party applications such as Facebook or Twitterific. You can even add a script to your blog or website to show your latest post and the posts of others. Your Twitter messages the lingo that Twitter uses will appear to anyone who has chosen to a follower of your Twitter posts.
This type of communication is advantageous. First thing is that it allows a quick relay of information. The shortness of the message sets you to be brief and this can make interest for readers. “Tweets” often lead to frequent posting and this is brilliant when you are looking for people to communicate with. By default, Twitter is public but you can restrict the people who will see your material by just setting this on your profile.
You cannot only post tweets but rather you can receive also. Want to follow someone’s updates? Or see what they are up to with their business or life in general? Just sign up with your Twitter account, type in their Twitter username or address, click on the “Follow” button and presto! You can get all the updates you want.
The amount of time you spend in reading the messages is very small so you can be in contact with people and have a fantastic deal with them. With this, you can get to know each other quickly than if you were just reading each other’s profile or blog. Reckon about this, do you feel more connected to those in your messenger list rather than the blogs you read? This is the same way with Twitter.
So whether you are looking for friends, clients, or someone to help you out with your problem, still getting in touch is vital. So Tweet now!
Have You Heard These Words: Twitter, Tweet, Tweeting
Tuesday, February 9th, 2010Have You Heard These Words…..Twitter, TWEET, TWEETING, Internet Marketing, Making Money, Home Based income, or blogging for income?
Hi my name is Tom and I am a 40 year ancient married father of four and I have been hearing for the last several months about TWITTER.It is all over the news as well as the internet. Being a curous member of the Generation X I have started to look at several ways to increase my income. I am in the securities industry and well as we all know the market has had some huge drops in 2008 and 2009. Recently, I chose to take the plunge and I opened an account. At first there really did not seem to be much to it.If you look or Google you find tons of information that will just spin your head right off your neck! Well I am a kind of gotta have it now kinda guy and with family, and work, I just don’t have the time to hunt down all the info.Recently I learned how cool HOW TO videos are and have been learning from some fantastic videos out there on Internet marketing as well as social marketing.Videos are the best learning tools that I have found. With that said, I came across The Twitter Traffic Machine, by a guy named Bill Crosby. At fist I found nothing but then realized I was typing in Bill COSBY who is neither a blogger or white bald guy with a sense of humor for that matter.
“The Twitter Traffic Machine” is a system that can build you a following of possibly 16,000 + followers in as small as 90 days.Currently Bill Crosby’s being followed by OVER 28,000 people as of 4/13/2009.The reason I looked at this opportunity is for the sheer traffic numbers that are possible. Imagine have a list of 10,000 people you can instantly give a link to.The possibilities seemed awesome.Well, I bought Bill’s product and guess what, it does what it says! Like I said earlier I like videos to learn internet marketing and how to stuff. Not only does this have videos but there is an ACTUAL GAME PLOT.This plot shows you how to duplicate his success.
I found Bill Crosby’s “Twitter Traffic Machine” so simple to know and implement. You just place the thing on autopilot and watch it build, making you more money daily. And the price is so reasonably low, I spent more yesterday taking the wife and kids to dinner . The huge thing for me with internet products is this A MONEY BACK GUARANTEE! If you are not satisfied, FOR ANY REASON he has a 60 day, money back guarantee! I reckon you owe it to yourself to check out and look at the videos on his info page. This I product and strategy I believe is going to be the marketing tool you’ve been looking for to skyrocket your traffic and sales! Just one word of advise, don’t show your age and say you twatted, heard that on a newscast and cracked me up.
Excellent luck all